Tuesday, January 31, 2012

Dads in Ads are Pitching to Moms

Dad gone ad! Sorry, couldn't resist.

Check out my latest post at ModernMom.com where I give props to my loving husband who thankfully signed up for teamwork when he took me on as his wife.

And tell me, can you tell when a TV ad is obviously intended to target moms? Do you find yourself seeing more dad actors in ads? And have you ever considered that perhaps those dads are aiming their scripted messages at the moms on the other side of the screen?

P.S. Well-played, Google Chrome and your very "Dear" Sophie. Very "Dear" indeed.

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